Strolling down the local high street, or flicking through the yellow pages isn’t the only way people check out shops and other small businesses nowadays. With daily visits to search engines such as Google and Bing, customers are constantly seeking where they plan to make their next purchases.
Therefore is vital your business is well represented online by first and foremost having a website – but by also being visible to search engines, review sites and social media where your business may be considered for customer review.
According to Google 76% of people who search for something nearby on their smartphone visit a related business within a day, and 28% of those searches result in a purchase. With 47 million people accessing the internet daily, how many opportunities are you missing out on?